The Zambuni team is excited to report that the London Fly Fishing Fair will be returning to the Business Design Centre on 23-24 March, 2018. Co-founded by John Kelley and his son, Fergus Kelley, this is the second annual exhibition which will exclusively feature fly fishing and outdoor lifestyle brands and experiences in central London. The Kelleys will also be launching a supplement to The London Fly Fishing Fair. In order to cater to the audience who wing shoot as well as fly fish, The London Wing Shooting Fair will take place in an adjacent hall within the Business Design Centre on the same weekend. The London Fly Fishing Fair will provide a gateway for all to learn about the various aspects of the fly fishing industry worldwide, offering the opportunity for visitors to get involved and engage in a hands-on way. “We believe that we will attract the traditional fly fishermen who live in London and those who can travel to this central location, but we are also trying hard to introduce a new generation into fly fishing by instruction and education. We want to communicate that fly fishing is not as elitist as some believe. We want to show easy access to fly fishing venues and equipment that will not break the bank. This is a sport for everyone.” Expect fly casting demonstrations and tutorials from experts. Fly tying activities, debates, captivating films and discussions will also run throughout the fair. The London Wing Shooting Fair will take place in an adjacent hall within the Business Design Centre on the same weekend. Attraction will include retail, travel, gunmakers, guest speakers and simulated experiences, creating the first fieldsports show to take place in central London. For more information and details on how to exhibit, please email email@example.com.